Student | Gorshkova Daria |
---|---|
Main field of study | 38.03.02 Management |
Qualification | Bachelor |
Title | The Impact of Customer-based Brand Equity of Private Labels on the Customers’ Loyalty to the Retailer on the Russian FMCG-retail Market |
Status | Published |
Editor | Doctor of Economics, Professor S.А.Starov |
Year | 2022 |